Websites using Amazon Advertising
Description of Amazon Advertising: Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Amazon Advertising is used by 2.2% of websites in the Advertising category.
Hobbies & Interests is the most popular main category among the websites using Amazon Advertising.
Travel Type is the most popular subcategory among the websites that are using Amazon Advertising.
The technologies that are most often used together with Amazon Advertising are Open Graph, RSS, core-js, Google Tag Manager, Google Analytics, HTTP/3, webpack, Module Federation, jQuery, Google Publisher Tag.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Amazon Advertising may also be interested in using these other technologies: Google Publisher Tag, Index Exchange, CivicTheme, TripleLift, Ezoic, GeneratePress, Rubicon Project, BoldGrid, AdThrive, Amazon Associates.
Top IAB Industry Verticals using Amazon Advertising
Top 10 technologies that are most often used together with Amazon Advertising
Technologies that are most interesting for website using Amazon Advertising, as determined by our AI recommender
Distribution of domains using Amazon Advertising over IAB1 verticals
Introduction to Amazon Advertising
Amazon Advertising is a platform offered by Amazon that allows businesses to showcase their products and services to millions of customers on Amazon. The platform includes a range of ad types such as sponsored products, sponsored brands, and display ads. Businesses can target their ads to specific audiences based on factors such as search keywords, customer demographics, and shopping behavior. Amazon Advertising provides businesses with detailed analytics to track the performance of their ads and optimize their advertising strategy.
Practical Applications
of Amazon Advertising
1. Promoting products directly to potential customers on Amazon.
2. Increasing brand awareness and visibility on the Amazon platform.
3. Targeting specific audience segments with personalized advertising.
4. Driving traffic to a brand's website from Amazon.
5. Optimizing advertising campaigns to improve ROI and decrease costs.
Benefits and Advantages of Amazon Advertising
- Amazon Advertising allows businesses to reach a vast audience of shoppers on Amazon, the world’s largest online retailer.
- It offers targeting options that can help businesses reach specific types of customers based on their behavior, interests, and purchasing habits.
- The platform is easy to use, with self-service tools that make it simple to create and manage campaigns.
- Amazon Advertising provides real-time reports and analytics, allowing businesses to track their performance and optimize their campaigns for better results.
- It offers a variety of ad formats, including sponsored products, sponsored brands, and display ads, giving businesses flexibility in how they reach customers.
- Amazon Advertising can help businesses increase their sales on Amazon by driving more traffic to their product listings and improving their visibility on the platform.
- It can also help businesses build brand awareness and loyalty by showcasing their products to millions of Amazon customers.
Distribution of domains using Amazon Advertising over IAB2 verticals
Most popular websites using Amazon Advertising
Less popular websites using Amazon Advertising
Distribution of domains using Amazon Advertising over 1 million most popular domains
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Distribution of domains using Amazon Advertising over domain ages
The average age of websites using Amazon Advertising is 11.1 years.
The average page rank (measure of backlink strength) of websites using Amazon Advertising is 3.02.
5 technologies that are less often used together with Amazon Advertising
