Websites using DoubleClick Floodlight
Description of DoubleClick Floodlight:
DoubleClick Floodlight is used by 0.06% of websites in the Advertising category.
Automotive is the most popular main category among the websites using DoubleClick Floodlight.
Auto Type is the most popular subcategory among the websites that are using DoubleClick Floodlight.
The technologies that are most often used together with DoubleClick Floodlight are Adobe Analytics, Adobe Experience Platform Identity Service, jQuery, Google Tag Manager, Google Analytics, jQuery UI, Bootstrap, Facebook, Underscore.js, Lodash.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using DoubleClick Floodlight may also be interested in using these other technologies: Adobe Experience Platform Identity Service, Adobe Analytics, Adobe Experience Platform Launch, Adobe Target, Redux, React Redux, Akamai Bot Manager, Akamai, Sizmek, Optimizely.
Top IAB Industry Verticals using DoubleClick Floodlight
Top 10 technologies that are most often used together with DoubleClick Floodlight
Technologies that are most interesting for website using DoubleClick Floodlight, as determined by our AI recommender
Distribution of domains using DoubleClick Floodlight over IAB1 verticals
Introduction to DoubleClick Floodlight
DoubleClick Floodlight is a digital marketing platform that allows advertisers to track conversions and measure the effectiveness of their online advertising campaigns.
Practical Applications
of DoubleClick Floodlight
1. Measuring the effectiveness of online advertising campaigns by tracking conversions across multiple channels and devices.
2. Optimizing ad targeting by analyzing the behavior and preferences of website visitors.
3. Generating detailed reports on ad performance and generating insights for future campaign planning.
4. Integrating with other marketing technologies to create a holistic view of the customer journey.
5. A/B testing different ad creative and landing pages to determine the most effective combinations.
6. Tracking website engagement and user behavior to inform website design and user experience improvements.
7. Creating and implementing complex retargeting campaigns to bring potential customers back to a website or product.
Benefits and Advantages of DoubleClick Floodlight
- Provides detailed metrics and tracking for online advertising campaigns
- Allows for easy and accurate measurement of conversion rates
- Enables targeting of specific audience segments for more effective advertising
- Provides real-time data for immediate optimization of campaigns
- Integrates seamlessly with Google Analytics for a more comprehensive view of website performance and user behavior
- Offers flexibility in creating and managing tags for various types of activities and events
- Provides a centralized platform for managing and tracking multiple campaigns and channels.
Distribution of domains using DoubleClick Floodlight over IAB2 verticals
Most popular websites using DoubleClick Floodlight
Less popular websites using DoubleClick Floodlight
Distribution of domains using DoubleClick Floodlight over 1 million most popular domains
Distribution of domains using DoubleClick Floodlight over domain ages
The average age of websites using DoubleClick Floodlight is 17 years.
The average page rank (measure of backlink strength) of websites using DoubleClick Floodlight is 2.82.
5 technologies that are less often used together with DoubleClick Floodlight
