Description of Google Ads Conversion Tracking: Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads.
Google Ads Conversion Tracking is used by 2.21% of websites in the Analytics category.
Business and Finance is the most popular main category among the websites using Google Ads Conversion Tracking.
Business is the most popular subcategory among the websites that are using Google Ads Conversion Tracking.
The technologies that are most often used together with Google Ads Conversion Tracking are Google Ads, Open Graph, core-js, Facebook Pixel, Google Tag Manager, HSTS, Facebook, HTTP/3, Google Analytics, webpack.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Google Ads Conversion Tracking may also be interested in using these other technologies: Google Ads, Google Call Conversion Tracking, Microsoft Advertising, Microsoft Clarity, Draftpress HFCM, UNIX, Duda, MyWebsite, Ruby on Rails, Frequently Bought Together.
Technology | % of use together with Google Ads Conversion Tracking | Website |
---|---|---|
Google Ads | 100 | https://ads.google.com |
Open Graph | 63.01 | https://ogp.me |
core-js | 54.24 | https://github.com/zloirock/core-js |
Facebook Pixel | 49.84 | http://facebook.com |
Google Tag Manager | 45.95 | http://www.google.com/tagmanager |
HSTS | 41.54 | https://www.rfc-editor.org/rfc/rfc6797#section-6.1 |
36.82 | http://facebook.com | |
HTTP/3 | 34.42 | https://httpwg.org/ |
Google Analytics | 32.5 | http://google.com/analytics |
webpack | 32.14 | https://webpack.js.org/ |
Technology | AI Recommendation Score | Website |
---|---|---|
Google Ads | 0.8 | https://ads.google.com |
Google Call Conversion Tracking | 0.25 | https://support.google.com/google-ads/answer/6100664 |
Microsoft Advertising | 0.12 | https://ads.microsoft.com |
Microsoft Clarity | 0.12 | https://clarity.microsoft.com |
Draftpress HFCM | 0.1 | https://draftpress.com/products/header-footer-code-manager-pro/ |
UNIX | 0.1 | http://unix.org |
Duda | 0.09 | https://www.duda.co/website-builder |
MyWebsite | 0.09 | https://www.ionos.com |
Ruby on Rails | 0.09 | https://rubyonrails.org |
Frequently Bought Together | 0.09 | https://www.codeblackbelt.com |
Introduction to Google Ads Conversion Tracking
Google Ads Conversion Tracking is a tool that allows advertisers to measure the effectiveness of their ads by tracking the actions of users after they click on an ad. It tracks conversions, which can include purchases, sign-ups, phone calls, or any other desired action on a website. This information helps advertisers optimize their campaigns to improve ROI and increase conversions.
Practical Applications
of Google Ads Conversion Tracking
1. Measure the effectiveness of Google Ads campaigns by tracking conversions such as purchases, form submissions or phone calls.
2. Optimize ad campaigns by identifying which keywords, ads and landing pages are generating the most conversions.
3. Identify which devices and locations are driving the most conversions to inform bidding and targeting strategies.
4. Use conversion data to create remarketing lists and target users who have already engaged with your ads or website.
5. Test different ad variations and landing pages to see which combination drives the most conversions.
6. Use the data collected to make informed decisions about budget allocation and campaign optimization.
7. Share conversion tracking data with clients or stakeholders to demonstrate the return on investment of ad campaigns.
Benefits and Advantages of Google Ads Conversion Tracking
- Helps track and measure the success of advertising campaigns
- Provides insights into which channels/keywords/ads are driving conversions
- Enables optimization of campaigns for better performance and return on investment
- Allows for testing and experimentation with different strategies to improve conversion rates
- Provides real-time data to make informed decisions in real-time bidding and ad placement
- Can be integrated with other marketing and analytics tools for a complete view of the customer journey
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
wordpress.com | Business and Finance | Forum/Community | 7.8 |
hbr.org | Business and Finance | Business | 6.64 |
economist.com | News and Politics | International News | 6.57 |
webmd.com | Medical Health | Diseases and Conditions | 6.28 |
acm.org | Business and Finance | Industries | 6.24 |
cargocollective.com | Style & Fashion | Industries | 6.15 |
bbb.org | Business and Finance | Business | 6.13 |
thelancet.com | Medical Health | Diseases and Conditions | 6.01 |
ey.com | Business and Finance | Industries | 5.99 |
podbean.com | Music and Audio | Talk Radio | 5.97 |
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
suncomm.tv | Technology & Computing | Computing | 0 |
baazigarbook.com | Business and Finance | Industries | 0 |
fortunewinds.com | Personal Finance | Computing | 0 |
discountmattresslady.com | Shopping | Travel Type | 0 |
everydayitservices.com | Business and Finance | Business | 0 |
The average age of websites using Google Ads Conversion Tracking is 12.4 years.
The average page rank (measure of backlink strength) of websites using Google Ads Conversion Tracking is 2.72.
Technology | % of use together with Google Ads Conversion Tracking | Website |
---|---|---|
1C-Bitrix | 0.0062 | http://www.1c-bitrix.ru |
3dCart | 0.0062 | http://www.3dcart.com |
51.LA | 0.0062 | https://www.51.la |
A-Frame | 0.0062 | https://aframe.io |
A8.net | 0.0062 | https://www.a8.net |