Mixpanel - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Mixpanel.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Mixpanel key performance metrics.

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Websites using Mixpanel



Description of Mixpanel: Mixpanel provides a business analytics service. It tracks user interactions with web and mobile applications and provides tools for targeted communication with them. Its toolset contains in-app A/B tests and user survey forms.

Mixpanel is used by 0.15% of websites in the Analytics category.

Business and Finance is the most popular main category among the websites using Mixpanel.

Travel Type is the most popular subcategory among the websites that are using Mixpanel.

The technologies that are most often used together with Mixpanel are Google Analytics, jQuery, Google Tag Manager, Facebook, Google Font API, Google Workspace, PHP, Cloudflare, MySQL, New Relic.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Mixpanel may also be interested in using these other technologies: New Relic, FareHarbor, Judge.me, Cloudflare Browser Insights, Datadome, Matomo Analytics, Imgix, Chart.js, Simpli.fi, FlexSlider.



Top IAB Industry Verticals using Mixpanel





Top 10 technologies that are most often used together with Mixpanel



Technology% of use together with MixpanelWebsite
Google Analytics78.14http://google.com/analytics
jQuery77.98https://jquery.com
Google Tag Manager68.87http://www.google.com/tagmanager
Facebook47.01http://facebook.com
Google Font API37.04http://google.com/fonts
Google Workspace35.04https://workspace.google.com/
PHP33.48http://php.net
Cloudflare32.03http://www.cloudflare.com
MySQL29.06http://mysql.com
New Relic28.67https://newrelic.com




Technologies that are most interesting for website using Mixpanel, as determined by our AI recommender



TechnologyAI Recommendation Score Website
New Relic0.23https://newrelic.com
FareHarbor0.2https://fareharbor.com
Judge.me0.18https://judge.me
Cloudflare Browser Insights0.16http://www.cloudflare.com
Datadome0.15https://datadome.co/
Matomo Analytics0.14https://matomo.org
Imgix0.13https://imgix.com/
Chart.js0.12https://www.chartjs.org
Simpli.fi0.12https://simpli.fi/
FlexSlider0.12https://woocommerce.com/flexslider/


Distribution of domains using Mixpanel over IAB1 verticals











Introduction to Mixpanel

Mixpanel is an advanced analytics platform that provides in-depth insights into user behavior and engagement. The tool helps businesses track events, monitor user interactions, and measure key metrics to optimize their product and marketing strategies. Mixpanel also offers powerful segmentation capabilities, enabling companies to identify and target specific user groups with tailored messaging and campaigns. Overall, Mixpanel empowers organizations to make data-driven decisions and drive growth and retention.

Practical Applications of Mixpanel


1. Optimizing marketing strategies by measuring user behavior and analyzing user journeys.
2. Identifying features or areas of a website or app that are causing users to drop off or disengage.
3. Understanding user retention and churn patterns to drive user engagement and retention campaigns.
4. Analyzing the impact of A/B tests and changes to product features on user behavior and conversion rates.
5. Measuring the effectiveness of customer acquisition and onboarding strategies.
6. Analyzing user demographics and preferences to inform product development and marketing efforts.
7. Identifying power users and segments of users that are most valuable to a business.
8. Tracking conversion rates and revenue generated from marketing campaigns and user behavior.

Benefits and Advantages of Mixpanel

- Mixpanel allows businesses to track and analyze user behavior on their website or app, providing insights to make data-driven decisions.
- It offers real-time analytics, enabling companies to quickly react to any changes in user behavior.
- Mixpanel allows for segmentation of user data, providing a more targeted approach to marketing and user engagement.
- It offers funnel analysis, allowing businesses to track the conversion rate of their desired actions.
- Mixpanel provides A/B testing capabilities, allowing companies to compare the effectiveness of different strategies.
- Its customizable dashboard allows for easy visualization and interpretation of data.
- Mixpanel has integrations with various other platforms, making it easier to connect and analyze data from different sources.



Distribution of domains using Mixpanel over IAB2 verticals













Most popular websites using Mixpanel



WebsiteIAB category 1IAB category 2OpenRank
flippa.comBusiness and FinanceMarketplace/eCommerce6.06
livestream.comEvents and AttractionsSports TV6.06
audiomack.comMusic and AudioAlternative Music5.65
basecamp.comBusiness and FinanceComputing5.64
mixpanel.comPersonal FinanceBusiness5.54
mixlr.comMusic and AudioSports Radio5.52
barracuda.comTechnology & ComputingComputing5.51
bamboohr.comBusiness and FinanceBusiness5.18
elephantjournal.comReligion & SpiritualitySpirituality5.14
designmodo.comFine ArtDesign5.11




Less popular websites using Mixpanel



WebsiteIAB category 1IAB category 2OpenRank
dignitydenverfuneralhomes.comEvents and AttractionsPersonal Celebrations & Life Events0
orlandorealestateadvisors.comReal EstateReal Estate Buying and Selling0
moreno-insurance.comPersonal FinanceInsurance0
portcitymtrs.comAutomotiveAuto Type0
bloomfieldcooperocean.comEvents and AttractionsPersonal Celebrations & Life Events0


Distribution of domains using Mixpanel over 1 million most popular domains















Distribution of domains using Mixpanel over domain ages



The average age of websites using Mixpanel is 12.1 years.

The average page rank (measure of backlink strength) of websites using Mixpanel is 2.68.











5 technologies that are less often used together with Mixpanel



Technology% of use together with MixpanelWebsite
Splitbee0.0391https://splitbee.io
CallTrackingMetrics0.0391https://www.calltrackingmetrics.com
MoEngage0.0391https://www.moengage.com
Front Chat0.0391https://front.com
AddShoppers0.0391http://www.addshoppers.com