Description of Mixpanel: Mixpanel provides a business analytics service. It tracks user interactions with web and mobile applications and provides tools for targeted communication with them. Its toolset contains in-app A/B tests and user survey forms.
Mixpanel is used by 0.15% of websites in the Analytics category.
Business and Finance is the most popular main category among the websites using Mixpanel.
Travel Type is the most popular subcategory among the websites that are using Mixpanel.
The technologies that are most often used together with Mixpanel are Google Analytics, jQuery, Google Tag Manager, Facebook, Google Font API, Google Workspace, PHP, Cloudflare, MySQL, New Relic.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Mixpanel may also be interested in using these other technologies: New Relic, FareHarbor, Judge.me, Cloudflare Browser Insights, Datadome, Matomo Analytics, Imgix, Chart.js, Simpli.fi, FlexSlider.
Technology | % of use together with Mixpanel | Website |
---|---|---|
Google Analytics | 78.14 | http://google.com/analytics |
jQuery | 77.98 | https://jquery.com |
Google Tag Manager | 68.87 | http://www.google.com/tagmanager |
47.01 | http://facebook.com | |
Google Font API | 37.04 | http://google.com/fonts |
Google Workspace | 35.04 | https://workspace.google.com/ |
PHP | 33.48 | http://php.net |
Cloudflare | 32.03 | http://www.cloudflare.com |
MySQL | 29.06 | http://mysql.com |
New Relic | 28.67 | https://newrelic.com |
Technology | AI Recommendation Score | Website |
---|---|---|
New Relic | 0.23 | https://newrelic.com |
FareHarbor | 0.2 | https://fareharbor.com |
Judge.me | 0.18 | https://judge.me |
Cloudflare Browser Insights | 0.16 | http://www.cloudflare.com |
Datadome | 0.15 | https://datadome.co/ |
Matomo Analytics | 0.14 | https://matomo.org |
Imgix | 0.13 | https://imgix.com/ |
Chart.js | 0.12 | https://www.chartjs.org |
Simpli.fi | 0.12 | https://simpli.fi/ |
FlexSlider | 0.12 | https://woocommerce.com/flexslider/ |
Introduction to Mixpanel
Mixpanel is an advanced analytics platform that provides in-depth insights into user behavior and engagement. The tool helps businesses track events, monitor user interactions, and measure key metrics to optimize their product and marketing strategies. Mixpanel also offers powerful segmentation capabilities, enabling companies to identify and target specific user groups with tailored messaging and campaigns. Overall, Mixpanel empowers organizations to make data-driven decisions and drive growth and retention.
Practical Applications
of Mixpanel
1. Optimizing marketing strategies by measuring user behavior and analyzing user journeys.
2. Identifying features or areas of a website or app that are causing users to drop off or disengage.
3. Understanding user retention and churn patterns to drive user engagement and retention campaigns.
4. Analyzing the impact of A/B tests and changes to product features on user behavior and conversion rates.
5. Measuring the effectiveness of customer acquisition and onboarding strategies.
6. Analyzing user demographics and preferences to inform product development and marketing efforts.
7. Identifying power users and segments of users that are most valuable to a business.
8. Tracking conversion rates and revenue generated from marketing campaigns and user behavior.
Benefits and Advantages of Mixpanel
- Mixpanel allows businesses to track and analyze user behavior on their website or app, providing insights to make data-driven decisions.
- It offers real-time analytics, enabling companies to quickly react to any changes in user behavior.
- Mixpanel allows for segmentation of user data, providing a more targeted approach to marketing and user engagement.
- It offers funnel analysis, allowing businesses to track the conversion rate of their desired actions.
- Mixpanel provides A/B testing capabilities, allowing companies to compare the effectiveness of different strategies.
- Its customizable dashboard allows for easy visualization and interpretation of data.
- Mixpanel has integrations with various other platforms, making it easier to connect and analyze data from different sources.
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
flippa.com | Business and Finance | Marketplace/eCommerce | 6.06 |
livestream.com | Events and Attractions | Sports TV | 6.06 |
audiomack.com | Music and Audio | Alternative Music | 5.65 |
basecamp.com | Business and Finance | Computing | 5.64 |
mixpanel.com | Personal Finance | Business | 5.54 |
mixlr.com | Music and Audio | Sports Radio | 5.52 |
barracuda.com | Technology & Computing | Computing | 5.51 |
bamboohr.com | Business and Finance | Business | 5.18 |
elephantjournal.com | Religion & Spirituality | Spirituality | 5.14 |
designmodo.com | Fine Art | Design | 5.11 |
Website | IAB category 1 | IAB category 2 | OpenRank |
---|---|---|---|
dignitydenverfuneralhomes.com | Events and Attractions | Personal Celebrations & Life Events | 0 |
orlandorealestateadvisors.com | Real Estate | Real Estate Buying and Selling | 0 |
moreno-insurance.com | Personal Finance | Insurance | 0 |
portcitymtrs.com | Automotive | Auto Type | 0 |
bloomfieldcooperocean.com | Events and Attractions | Personal Celebrations & Life Events | 0 |
The average age of websites using Mixpanel is 12.1 years.
The average page rank (measure of backlink strength) of websites using Mixpanel is 2.68.
Technology | % of use together with Mixpanel | Website |
---|---|---|
Splitbee | 0.0391 | https://splitbee.io |
CallTrackingMetrics | 0.0391 | https://www.calltrackingmetrics.com |
MoEngage | 0.0391 | https://www.moengage.com |
Front Chat | 0.0391 | https://front.com |
AddShoppers | 0.0391 | http://www.addshoppers.com |