Websites using Oracle BlueKai
Description of Oracle BlueKai: Oracle BlueKai is a cloud-based big data platform that enables companies to personalise online, offline, and mobile marketing campaigns.
Oracle BlueKai is used by 11.25% of websites in the Segmentation category.
Automotive is the most popular main category among the websites using Oracle BlueKai.
Auto Type is the most popular subcategory among the websites that are using Oracle BlueKai.
The technologies that are most often used together with Oracle BlueKai are Facebook Pixel, core-js, Open Graph, Facebook, HSTS, Amazon Advertising, webpack, Module Federation, RSS, Google Tag Manager.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Oracle BlueKai may also be interested in using these other technologies: Taboola, Treasure Data, Amazon Advertising, Cloudflare Browser Insights, AccessiBe, Kentico CMS, theTradeDesk, Simpli.fi, Adform, Bold Chat.
Top IAB Industry Verticals using Oracle BlueKai
Top 10 technologies that are most often used together with Oracle BlueKai
Technologies that are most interesting for website using Oracle BlueKai, as determined by our AI recommender
Distribution of domains using Oracle BlueKai over IAB1 verticals
Introduction to Oracle BlueKai
Oracle BlueKai is a cloud-based data management platform that enables marketers to personalize online, offline and mobile marketing campaigns with richer and more actionable information about targeted audiences. It collects and analyzes data from multiple sources and combines it with third-party data to create a comprehensive profile of individual customers, which can be used to deliver more personalized and effective marketing messages across multiple channels.
Practical Applications
of Oracle BlueKai
- Audience targeting and personalization for digital advertising
- Cross-channel marketing and campaign optimization
- Customer behavior analysis and segmentation for effective marketing strategies
- Integration with customer data platforms for enhanced data management and insights
- Measurement and attribution of advertising and marketing efforts
- Real-time bidding and programmatic advertising
- Utilizing AI and machine learning algorithms for predictive modeling and targeting
Benefits and Advantages of Oracle BlueKai
- Provides a centralized platform for managing customer data
- Allows for better targeting and personalization of marketing campaigns
- Enables more efficient and effective use of advertising budgets
- Offers advanced analytics and reporting capabilities
- Integrates with various marketing and advertising technologies for seamless data exchange
- Provides real-time audience insights
- Helps to improve ROI on marketing and advertising efforts
- Provides a holistic view of customer behavior and preferences
- Enables automated decision-making based on customer data.
Distribution of domains using Oracle BlueKai over IAB2 verticals
Most popular websites using Oracle BlueKai
Less popular websites using Oracle BlueKai
Distribution of domains using Oracle BlueKai over 1 million most popular domains
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Distribution of domains using Oracle BlueKai over domain ages
The average age of websites using Oracle BlueKai is 14.4 years.
The average page rank (measure of backlink strength) of websites using Oracle BlueKai is 2.76.
5 technologies that are less often used together with Oracle BlueKai
| Technology | % of use together with Oracle BlueKai | Website |
|---|
| MyWebsite | 0.8333 | https://www.ionos.com |
| Duda | 0.8333 | https://www.duda.co/website-builder |
| Auryc | 0.8333 | https://www.auryc.com |
| Invoca | 0.8333 | https://www.invoca.com |
| Podium | 0.8333 | https://www.podium.com |
