Websites using Outbrain
Description of Outbrain: Outbrain is a web advertising platform that displays boxes of links, known as chumboxes, to pages within websites.
Outbrain is used by 0.22% of websites in the Widgets category.
Business and Finance is the most popular main category among the websites using Outbrain.
Business is the most popular subcategory among the websites that are using Outbrain.
The technologies that are most often used together with Outbrain are Facebook, Google Analytics, jQuery, Google Tag Manager, Facebook Pixel, Open Graph, core-js, PHP, Google Font API, MySQL.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Outbrain may also be interested in using these other technologies: Taboola, Microsoft Clarity, comScore, Microsoft Advertising, Intercom, Cloudflare Rocket Loader, Google Call Conversion Tracking, jQuery Mobile, The SEO Framework, Algolia.
Top IAB Industry Verticals using Outbrain
Top 10 technologies that are most often used together with Outbrain
Technologies that are most interesting for website using Outbrain, as determined by our AI recommender
Distribution of domains using Outbrain over IAB1 verticals
Introduction to Outbrain
Outbrain is a content discovery and recommendation platform that helps publishers and advertisers distribute their content to a larger audience. It uses a proprietary algorithm to identify and recommend relevant content to users based on their interests and behaviors. This is achieved through partnerships with premium publishers, social networks, and mobile apps. Outbrain's technology aims to increase engagement, traffic, and revenue for publishers and advertisers while providing relevant content to users.
Practical Applications
of Outbrain
1. Content Discovery: Outbrain's technology can be used to help publishers and advertisers discover new and relevant content to attract and engage their target audience.
2. Audience Targeting: Outbrain allows advertisers to target specific audiences based on factors such as location, interests, behavior, and demographics, helping to increase the effectiveness of their campaigns.
3. Native Advertising: Outbrain facilitates the creation and distribution of native advertising campaigns, which seamlessly integrate with the surrounding content and are less intrusive than traditional ads.
4. Lead Generation: Outbrain can be used to drive traffic to landing pages and other lead generation forms, helping businesses to capture new leads and grow their customer base.
5. Brand Awareness: Outbrain's platform can be used to promote brand awareness and increase visibility for businesses, helping them to reach a larger audience and build their reputation.
6. E-commerce: Outbrain can be used to promote products and services directly to consumers, driving traffic to e-commerce sites and increasing sales.
7. Personalization: Outbrain's technology can be used to personalize content recommendations for individual users, providing a more tailored experience and increasing engagement.
Benefits and Advantages of Outbrain
- Outbrain provides personalized content recommendations to users, helping them discover new and interesting content.
- It increases user engagement and keeps users on a website for longer periods of time.
- Outbrain's algorithms analyze user behavior and preferences to provide more relevant content recommendations, increasing the likelihood of click-throughs.
- It can generate additional revenue for publishers by promoting sponsored content and driving traffic to their website.
- Outbrain's platform is easy to integrate with existing websites and content management systems.
- It offers detailed analytics and reporting, allowing publishers to track the performance of their content and optimize their content strategy.
Distribution of domains using Outbrain over IAB2 verticals
Most popular websites using Outbrain
Less popular websites using Outbrain
Distribution of domains using Outbrain over 1 million most popular domains
Distribution of domains using Outbrain over domain ages
The average age of websites using Outbrain is 11.5 years.
The average page rank (measure of backlink strength) of websites using Outbrain is 2.98.
5 technologies that are less often used together with Outbrain
| Technology | % of use together with Outbrain | Website |
|---|
| Lever | 0.1364 | https://www.lever.co |
| Docker | 0.1364 | https://www.docker.com/ |
| Amazon ECS | 0.1364 | https://aws.amazon.com/elasticloadbalancing/ |
| Mautic | 0.1364 | https://www.mautic.org/ |
| Go | 0.1364 | https://golang.org |
