Plaid - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Plaid.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Plaid key performance metrics.

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Websites using Plaid



Description of Plaid: Plaid is a fintech company that facilitates communication between financial services apps and users' banks and credit card providers.

Plaid is used by 0.06% of websites in the Payment processors category.

Personal Finance is the most popular main category among the websites using Plaid.

Computing is the most popular subcategory among the websites that are using Plaid.

The technologies that are most often used together with Plaid are Module Federation, core-js, webpack, HSTS, Facebook Login, PHP, Dropzone, PWA, jQuery, Stripe.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Plaid may also be interested in using these other technologies: Stripe, Dropzone, Snap.svg, CKEditor, Pardot, particles.js, BugSnag, Prototype, WP-PageNavi, Big Cartel.



Top IAB Industry Verticals using Plaid





Top 10 technologies that are most often used together with Plaid



Technology% of use together with PlaidWebsite
Module Federation87.04https://webpack.js.org/concepts/module-federation/
core-js79.63https://github.com/zloirock/core-js
webpack79.63https://webpack.js.org/
HSTS66.67https://www.rfc-editor.org/rfc/rfc6797#section-6.1
Facebook Login51.85https://developers.facebook.com/docs/facebook-login/
PHP50http://php.net
Dropzone44.44https://www.dropzone.dev
PWA44.44https://web.dev/progressive-web-apps/
jQuery37.04https://jquery.com
Stripe35.19http://stripe.com




Technologies that are most interesting for website using Plaid, as determined by our AI recommender



TechnologyAI Recommendation Score Website
Stripe0.37http://stripe.com
Dropzone0.3https://www.dropzone.dev
Snap.svg0.24http://snapsvg.io
CKEditor0.24http://ckeditor.com
Pardot0.21https://www.pardot.com
particles.js0.2https://vincentgarreau.com/particles.js/
BugSnag0.18http://bugsnag.com
Prototype0.18http://www.prototypejs.org
WP-PageNavi0.18https://github.com/lesterchan/wp-pagenavi
Big Cartel0.16https://www.bigcartel.com


Distribution of domains using Plaid over IAB1 verticals











Introduction to Plaid

Plaid is a technology platform that allows users to connect their financial accounts to a variety of applications and services. It provides a secure and reliable way for developers to access financial data, such as bank account balances and transaction history, which can then be used to power various financial services and applications. Plaid's API allows developers to easily build integrations with financial institutions and streamline the account verification process, while ensuring the security and privacy of user data.

Practical Applications of Plaid


1. Financial Transactions: Plaid can be used to securely and quickly authenticate bank accounts for financial transactions, such as payments and transfers, without requiring users to manually enter bank account information.

2. Budgeting and Personal Finance: Plaid can be integrated with personal finance management apps to track spending, categorize expenses, and provide insights into users' financial health.

3. Loan Origination: Plaid can be used to quickly and accurately verify borrowers' income and assets, streamlining the loan origination process.

4. Credit Decisioning: Plaid can provide lenders with a more detailed picture of borrowers' financial behavior, enabling them to make more informed lending decisions.

5. Investment Management: Plaid can be used to securely and accurately aggregate investment account information, providing wealth management firms with a more complete view of their clients' portfolios.

6. Accounting Automation: Plaid can be used to automate bank reconciliations, reducing the risk of human error and freeing up time for accounting teams to focus on higher-level tasks.

Benefits and Advantages of Plaid

- Plaid allows for secure and efficient financial data transfer between banks and other financial institutions.
- It simplifies the process of verifying bank account information for fintech startups and other companies.
- Plaid's API allows for easy integration with other financial services and apps, providing a seamless user experience.
- It enables real-time account balance and transaction tracking, empowering users to make informed financial decisions.
- Plaid's technology helps detect and prevent fraudulent activity by verifying account ownership and monitoring for suspicious activity.



Distribution of domains using Plaid over IAB2 verticals













Most popular websites using Plaid



WebsiteIAB category 1IAB category 2OpenRank
progressivewomensleadership.comTelevisionSoap Opera TV4.64
bethsholom.orgPersonal FinanceComputing4.15
lss.orgPersonal FinanceComputing4.15
bethevergreen.orgPersonal FinanceComputing4.14
burnaway.orgFine ArtModern Art4.08
neighborschools.comEducationEarly Childhood Education4.06
introlend.comPersonal FinancePersonal Debt3.83
floatpay.comBusiness and FinanceBusiness3.74
wrigleyrooftopsllc.comEvents and AttractionsConcerts & Music Events3.63
agvend.comBusiness and FinanceBusiness3.58




Less popular websites using Plaid



WebsiteIAB category 1IAB category 2OpenRank
khaltiferestefillah.orgPersonal FinanceComputing0
khalbneitorah.orgPersonal FinanceComputing0
internationalchildrensfund.comPersonal FinanceDiseases and Conditions1.3
digitalministries.comFamily and RelationshipsBusiness1.43
aspgiving.orgSportsTrack and Field1.57


Distribution of domains using Plaid over 1 million most popular domains
















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Distribution of domains using Plaid over domain ages



The average age of websites using Plaid is 15 years.

The average page rank (measure of backlink strength) of websites using Plaid is 2.76.











5 technologies that are less often used together with Plaid



Technology% of use together with PlaidWebsite
web-vitals1.8519https://github.com/GoogleChrome/web-vitals
Extendify1.8519https://extendify.com
Autoptimize1.8519https://autoptimize.com
LazySizes1.8519https://github.com/aFarkas/lazysizes
Braintree1.8519https://www.braintreepayments.com