comScore - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of comScore.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of comScore key performance metrics.

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Websites using comScore



Description of comScore: comScore is an American media measurement and analytics company providing marketing data and analytics to enterprises; media and advertising agencies; and publishers.

comScore is used by 0.46% of websites in the Analytics category.

Sports is the most popular main category among the websites using comScore.

Travel Type is the most popular subcategory among the websites that are using comScore.

The technologies that are most often used together with comScore are Google Analytics, jQuery, Google Tag Manager, Google Font API, PHP, MySQL, WordPress, jQuery Migrate, Facebook, Twitter Emoji (Twemoji).

Our AI based recommender engine (trained on 100 million data points) suggests that websites using comScore may also be interested in using these other technologies: VigLink, Prebid, Sovrn//Commerce, DoubleClick for Publishers (DFP), 33Across, Parse.ly, Knockout.js, Google Publisher Tag, Chartbeat, Taboola.



Top IAB Industry Verticals using comScore





Top 10 technologies that are most often used together with comScore



Technology% of use together with comScoreWebsite
Google Analytics74.06http://google.com/analytics
jQuery72.26https://jquery.com
Google Tag Manager61.75http://www.google.com/tagmanager
Google Font API50.23http://google.com/fonts
PHP48.75http://php.net
MySQL44.85http://mysql.com
WordPress44.27https://wordpress.org
jQuery Migrate39.44https://github.com/jquery/jquery-migrate
Facebook33.13http://facebook.com
Twitter Emoji (Twemoji)30.83https://twitter.github.io/twemoji/




Technologies that are most interesting for website using comScore, as determined by our AI recommender



TechnologyAI Recommendation Score Website
VigLink0.55http://viglink.com
Prebid0.25http://prebid.org
Sovrn//Commerce0.23https://www.sovrn.com/publishers/commerce/
DoubleClick for Publishers (DFP)0.23http://www.google.com/dfp
33Across0.19https://www.33across.com
Parse.ly0.18https://www.parse.ly
Knockout.js0.17http://knockoutjs.com
Google Publisher Tag0.16https://developers.google.com/publisher-tag/guides/get-started
Chartbeat0.15http://chartbeat.com
Taboola0.15https://www.taboola.com


Distribution of domains using comScore over IAB1 verticals











Introduction to comScore

comScore is a cross-platform measurement company that measures audiences, brands, and consumer behavior. It provides insights into digital media usage, online advertising, and e-commerce. The company's data and analytics help businesses make informed decisions about digital marketing strategies and investments. comScore uses a combination of panel-based and census-based measurement to provide a comprehensive view of consumer behavior across desktops, mobile devices, and other connected devices.

Practical Applications of comScore


1. Digital advertising measurement and optimization
2. Cross-platform audience measurement for publishers and advertisers
3. Custom market research and consumer insights
4. Competitive benchmarking and industry analysis
5. Campaign verification and fraud detection

Benefits and Advantages of comScore

- Provides accurate and reliable measurement of digital audience and advertising performance.
- Helps to optimize digital advertising campaigns to increase ROI.
- Offers insights into consumer behavior and preferences to inform strategic marketing decisions.
- Allows for benchmarking against competitors and industry standards.
- Provides real-time data and reporting for immediate action and adjustments.
- Offers a comprehensive view of cross-platform media consumption and engagement.
- Helps to identify and target specific audience segments for more effective advertising.
- Enables efficient and effective media planning and buying.



Distribution of domains using comScore over IAB2 verticals













Most popular websites using comScore



WebsiteIAB category 1IAB category 2OpenRank
goodreads.comBooks and LiteratureSci-fi and Fantasy7.14
theverge.comBusiness and FinanceIndustries7.09
cnbc.comBusiness and FinanceInternational News6.94
unsplash.comHobbies & InterestsImages/Galleries6.79
venturebeat.comTechnology & ComputingArtificial Intelligence6.69
fortune.comBusiness and FinanceBusiness6.54
nbcnews.comNews and PoliticsInternational News6.54
zillow.comBusiness and FinanceBusiness6.5
zdnet.comTechnology & ComputingCareer Advice6.48
mayoclinic.orgMedical HealthDiseases and Conditions6.38




Less popular websites using comScore



WebsiteIAB category 1IAB category 2OpenRank
simengineeringinc.comNews and PoliticsGenealogy and Ancestry0
dfwsellnow.comReal EstateReal Estate Buying and Selling0
sonnyhunter.netMusic and AudioJazz0
grandavepharmacy.comBusiness and FinanceIndustries0
halopcmods.comVideo GamingConsole Games0


Distribution of domains using comScore over 1 million most popular domains















Distribution of domains using comScore over domain ages



The average age of websites using comScore is 12.7 years.

The average page rank (measure of backlink strength) of websites using comScore is 2.93.











5 technologies that are less often used together with comScore



Technology% of use together with comScoreWebsite
Fastspring0.014https://fastspring.com
RTB House0.014https://www.rtbhouse.com
Baidu Analytics (百度统计)0.014https://tongji.baidu.com/
ScrollMagic0.014https://scrollmagic.io
Scissor Themes Writee0.014https://www.scissorthemes.com/themes/writee-free